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Spotlight On Selling Canvas // Arden Prucha

I love Canvas Gallery Wraps because they are displayed as artwork, they work well with all types of home decor, and they don’t need to be framed! Selling Canvas to my clients has become a huge part of my business. By focusing on in-person product sales, you can achieve amazing results! Here are some quick points about selling Canvas:

→ Come armed with samples!

Seeing the REAL product will help you and your clients understand sizing, quality, durability, and how to choose the right photos to display as artwork in your home. I ordered A TON of samples to show my clients different size options for their walls.

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 → Customize the experience.

It’s easy for your clients to visualize the artwork in their home if you’re actually doing the sales session in their house. By setting expectations together and investing in your client’s experience from beginning to end, you’ll build loyalty and possibly a lifelong friendship. Go into the shoot understanding what they want, and conduct their sales session with their goals in mind.

→ On that note, help your clients understand that bigger really is better.

When showing a client the different sizes of Canvas Gallery Wraps, be sure to help them recognize that photos you would traditionally believe are “large” aren’t really large enough to fill up wall space. If they’re looking for a focal point, an 11×14” or 16×20” Canvas Gallery Wrap is most likely too small.

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 → Get creative with the display

Although a large Canvas Gallery Wrap will serve as a focal point for any room in the home, multiple smaller Canvases arranged in an appealing collage can have the same exact effect. Lots of different-sized Canvas Gallery Wraps can create a BIG collage, and can have a huge impact.

 → Make sure your Canvas is AMAZING.

I am so glad I took the plunge with Canvas Gallery Wraps from Artsy. The best thing about ordering from them is the fact that I can sell Canvas for a more affordable price to my client, but still make a substantial profit from my ARTwork.

Not only are they affordable and competitive in the market of canvases, but they are BEAUTIFUL and seriously high quality. The colors are so rich, the frame is sturdy, and you can feel the durability as you hold it. The quality of the Canvas plays a HUGE role in the success of the sale, since your clients will only make an investment in something they can’t find anywhere else.

My clients have loved their purchases and will be coming back for more.

Arden Prucha canvas samples

Thank you Artsy, for helping me become a better salesperson. It’s easy when the product is everything they want!

– ARDEN PRUCHA

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